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Here at Cru Wine Investment, we are experts in wine investment and managing your wine portfolio. We are delighted to now also give you the opportunity to build your own bespoke private wine cellar at home.

The private wine cellar market has been rising quickly in recent years (+8% in 2017). It has become an accessory to the European way of life, an indispensable part of interior decoration.

UntitledIf you are looking for a professional to build your own luxury wine cellar, we are here to help. We have partnered with Sturge Design, designers that specialise in luxury interior architecture, as well as the interior design of luxury yachts. Sturge’s founder, Toby Sturge, is based in London and he was excited to collaborate with us on this project. He wanted to offer something that is innovative, luxurious, and modern, but affordable by all wine lovers

Here at CWI, we feel it is a pity to buy fine wine and not be able to admire your collection first hand. Sharing with friends and family is one of the joys of wine, and having your wine stored in a warehouse inhibits this. We have realised that there is a need for being able to store your wine at home in perfect conditions.

In order for the project to be achieved, we first developed the cellar design and then had it built to ensure that it worked perfectly.

design wine cellar

Wine cellar characteristics

This wine cellar has many different ways to impress you. This wine cellar can benefit of:

Profile wine cellar

– A refrigeration system and homogeneous climate system that creates perfect storage conditions for you wine

– Champagne storage area

– Different spotlights

– Angled display area

– Wine case storage

Our private wine cellars will guarantee perfect storage conditions for your wine, and will match perfectly with the decor of your home.

Further, having a nice affordable wine cellar built will increase the value of your property.


Cru Wine Ltd.

Registered company 08579498. Cru Wine Limited, 109 Hammersmith Road, London, United Kingdom, W14 0QH. VAT Number: GB180547111. All rights reserved.